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Giving Brands Their Chance To Shine.

Quick Fix Search Engine Optimization?

November 25, 2021 by Ryan Lattig Leave a Comment

Search bar that reads Search Engine Optimization Website Help

Search Engine Optimization Explained With the recent changes to Google’s search algorithms, we have had quite a few marketing executives contact us for help with SEO (search engine optimization). The conversation often goes something like this… VP of Marketing: Hi Ryan I got your name from Tom. Do you guys do SEO? Ryan: Hi VP of … [Read more...]

Filed Under: Marketing Matters Tagged With: search

Who’s Driving Your Marketing Strategy?

November 9, 2021 by Ryan Lattig 1 Comment

marketing strategy

A More Tangible Marketing Approach Many times marketing strategy and advertising decisions are made by opinions, gut instincts, and more often than not by the folks that wear the nicest suits and drive the coolest cars. While this practice is commonplace and highly-favored in most industries, at Heritage Marketing, we like to offer a … [Read more...]

Filed Under: Marketing Matters Tagged With: Grow your Business

Smart Marketing in the Data-Driven Age

November 2, 2021 by Chandra Lattig Leave a Comment

Smart Marketing in the Data-Driven Age

Marketing in the Data-Driven Age We live in a data-driven age. This is a time decidedly influenced by social media, blog posts, and the like. Walk down any busy street or step into any restaurant, and you will see people staring at their phones, scrolling and scrolling for content. Information is instantly available at one’s … [Read more...]

Filed Under: Marketing Matters

Smart Marketing: Marketing Smart Not Hard

June 2, 2021 by Chandra Lattig Leave a Comment

Smart_toddler_wearing_glasses_while_using_laptop

Brand Engagement Since the dawn of marketing, businesses have sought to earn and keep a relationship with their customers. While the marketing method of engagement has changed over time, the goal remains the same: build a "Book" or "List" and keep them engaged in the 'Brand". The variables such as budget, resources and product/service … [Read more...]

Filed Under: Marketing Matters

3 Best Social Media Moves

December 3, 2019 by Ryan Lattig Leave a Comment

3 best- social-media-moves

Social Media has Leveled the Playing Field Social media has completely leveled the playing field, providing the large majority of the world with both a platform and a voice to share their passion and perspective on any given topic. Pretty amazing! Despite being such a significant marketing tool, many brands do not fully understand or … [Read more...]

Filed Under: Marketing Matters

Missing Opportunities with Potential Clients? Marketing Automation 101

December 1, 2019 by Ryan Lattig Leave a Comment

marketing automation visual

Marketing Automation: What it is, Why You Should Be Using it, & Why Your Competition Already is! In a world over-saturated with digital marketing tools, how do you know which tools you should be using? More importantly what do you do with it once you’ve decided what to use? In this article, we will cover the underutilized, … [Read more...]

Filed Under: Marketing Matters

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